Rob Woomer serves as Head of Private Capital Advisory & Chief Executive Officer. In his role, Mr. Woomer advises best-in-class alternative asset managers, providing comprehensive solutions for capital formation, growth and investor services.

Mr. Woomer has 30 years’ experience in various roles in accounting, finance, investment banking and real estate.  Most recently, Mr. Woomer served as President of Capital Markets for Peachtree Hotel Group (“PHG”), and President of Peachtree PC Investors, its broker-dealer affiliate. During his almost 10-year tenure at PHG, Mr. Woomer spearheaded the efforts to enter the Independent Broker-Dealer, Registered Investment Advisor, and Institutional capital channels, with responsibilities ranging from strategic direction and fund formation to distribution to fund and investor management.  During his tenure, he was instrumental in enabling PHG’s growth to more than $2 billion of equity under management, invested in excess of $6 billion of real estate assets.

Prior to joining PHG, Mr. Woomer spent 14 years as a real estate investment banker, focused on mergers and acquisitions and private equity placement for public and private real estate entities and asset portfolios. He was also Director and Head of Private Equity of KeyBank’s real estate team, and prior to that held similar positions at Keefe, Bruyette & Woods, a boutique investment banking firm based in New York, and Wachovia Securities (now WellsFargo). As an investment banker, he advised on more than $2 billion of private equity and more than $8 billion of M&A transactions. Mr. Woomer began his career as a CPA, first serving in an external audit capacity with Ernst & Young and external audit with Turner Broadcasting System.

Mr. Woomer holds an MBA from the Kellogg Graduate School of Management at Northwestern University, a PBC in Accounting from Virginia Commonwealth University and BS in Political Science from the College of William and Mary.  In addition, he maintains FINRA Series 7, 24, 63 and 79 securities licenses.